The packages are designed to be 4 weeks long.
When customers don’t know to ask about you or your service, then you can’t wait for them to search it out. You need to interrupt them and get their attention with intrusive advertising.
Even in today’s crowded media landscape, there are few better ways to create awareness amongst a given population than intrusive advertising on broadcast radio and television.
If you have a particular station in mind, then let us know. Otherwise, we take your target audience, target geography, and budget and we craft a customized media mix that is designed to get at least a 3x frequency with exactly the people you want to reach.
Our proprietary reporting tracks the lift in search activity that is generated from a campaign so that you can know for sure whether or not your campaign is actually leading to an increase in business.
While each campaign is designed to be 4 weeks long, it is typically recommended that you devote 12 weeks (3 months) to a campaign to determine the best results.
Broadcast TV / Radio Campaign
Once you purchase a campaign, you’ll be emailed a form that asks detailed questions about who you want to see the ads, and what geography you want your ads to run in.
This product does assume you have a :15, :30, or :60 commercial ready to use. If not, and you’d like us to create a video for you, then make sure you include a video production product in addition to this campaign. There is no charge for audio commercial creation.
Once those forms are filled out and the creative and exact media mix is approved, your campaign can start within 3 business days.
Anything paid towards a campaign is fully refundable until the campaign actually starts to deliver. Once a campaign has started, then no refunds shall be granted.