The price is structured for an approximately 4-week campaign. However, you'll be able to review/approve exact campaign details prior to launch.
A video pre-roll is a :15 second or :30 second video advertisement that automatically plays directly before a featured video on both mobile, desktop, tablets, and smart TVs.
Running an ad before the viewer’s desired content means you have an engaged, interested audience who is willing to watch a brief ad to get to the content they ultimately want to see. Pre-roll video ads are effective at promoting brand awareness, brand engagement, brand favorability, and purchase intent.
Moreover, we have access to the same data that we do with our programmatic display product. This means that you can reach individuals based on their physical behaviors such as what stores they go to, restaurants they eat at, daily habits they exhibit, online behaviors such as what they’re reading, watching, and what websites they visited, and criteria such as job history, credit history, past purchases, brand affinities, and literally thousands of other data points.
Programmatic video pre-roll combines the best of all worlds allowing you to build a brand and tell a story to exactly who you want to reach, and target them at a specific point in the buying cycle.
You’ll be able to monitor the results of the campaign in real-time from your dashboard.
While this campaign is designed for 4 weeks, it is typically recommended that you plan to devote 12 weeks (3 months) to a campaign to determine the best results.
Programmatic Video Pre-roll
Once you purchase a campaign, you’ll be emailed a form that asks detailed questions about who you want to see the ads, what geography you want your ads to run in, and what you want those individuals to do (i.e. phone calls, schedule appointments, mass awareness, etc.).
This product does assume you have a :15 or :30 commercial ready to use. If not, and you’d like us to create a video for you, then make sure you include a video production (creative services) product in addition to this campaign.
Once those forms are filled out, and you've approved the final plan and video, your campaign can start within 3 business days.
Anything paid towards a campaign is fully refundable until the campaign is up and running. Once a campaign has started, however, then no refunds shall be granted.